Delta Capita interior

Brand building

Brilliance in banking

Find out more about our work to help create a new branding solution for Delta Capita, a global consulting, solutions and managed services provider who were named in the Financial Times’ Fastest Growing Companies in Europe 2020.

Key results

  • Creation of corporate branding solution
  • Logo design, including creation of sub brands and product logos
  • Video production and editing, displayed to 95,000 people weekly at Canary Wharf Underground station
  • Professional presentations resulting in numerous multi-million pound investments

Project outline

Delta Capita is making a shift towards a higher proposition of full service delivery, which will start to differentiate them. The main objective of this campaign was to create a dynamic brand identity that would allow the firm to compete on an equal footing with longer established and much larger competitors.

The nature of their work is bespoke, where building skills and developing relationships is hugely important. Due to the somewhat volatile nature of the global markets, Delta Capita needed stronger branding and professional corporate presentations to help them push into new markets in order to increase investments in the company and diversify their risk.

Delta Capita brand identity

Outcomes

We were able to increase Delta Capita’s visibility in the marketplace so they could focus on solving real business problems and ‘getting things done’, rather than offering a purely strategic advisory service.

The company have used their new branding and suite of product logos to give them the ability to compete on a level footing with the ‘big four’ financial consultancies, EY, PwC, Deloitte and KPMG and outshine their competition.

Delta Capita admitted they were not previously at the stage where potential clients were knocking on their doors, but have been able to use their new branding, professional presentations to raise their profile for potential investors, with multi-million pound investments secured as a result.

The company is now able to attract business from the world’s top financial institutions to help them comply with regulations, simplify operations, reduce costs and innovate their business models and leverage leading fintechs.

Our work also included the design of 2020 sub brand and logos for their suite of products, recognising they are a member of the multinational Prytek Group.

Delta Capita business cards

About Delta Capita

Delta Capita Group (a member of the Prytek Group) is a global consulting, solutions and managed services provider and has been named in the Financial Times’ Fastest Growing Companies in Europe 2020. Headquartered in London, Delta Capita has a unique combination of experience in financial services and technology innovation capability.

Marketing activity in this campaign

  • Corporate branding solution
  • Logo design, including creation of sub brands and product logos
  • Video production and editing
  • Professional investment presentation design
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